Chris Burch Demystifies the Correlation between Technology and Fashion

Technology and fashion industry both have one thing in common – they are both dynamic. Even so, one underlying fact is that both sectors develop in unison. In this light, trendsetters have a need of understanding the correlation between fashion and technology.

A look at the past and present

During the 70s, people preferred boom box for they were able to carry it around and listen to favorite songs and channels. Additionally, it had two cassette decks. The subsequent popularity of the boom box escalated during the 80s after its inclusion in film story lines. The discovery of the Walkman in the 90s saw people embrace it since it offered a personalized music experience. A decade later, developers introduced the IPod, which increased convenience. The bottom-line is that growth of technology stems from what people consider fashionable.

The Current State of Technology and Fashion

Today, technology and fashion have been fused. Designers are currently coming up with creations, which deliver the quality of highest level and this is done using technology. Its utilization has seen the development of high-tech products, which are highly functional. Anouk Wipprecht, a Dutch fashion designer, came up with the highly cherished avant-garde designs using technology. She alludes that technology is like a playground. The more one explores deeper in it, the more possibilities arise.

Technology and Fashion Function Synchronously

Technology also requires fashion for prosperity. For example, it is quite evident that fashion has enabled glass wearing to be acceptable. This was spearheaded by the inclusion of Google Glass on fashion shows. The future of technology is somehow tied to the future of fashion. Technology creates great fashion trends. Therefore, the future’s excitement entirely relies on what technological and fashion industries derive from each other.

Details on Christopher Burch

Christopher Burch is the founder and current CEO of New York-based firm, Burch Creative Capital. The company takes part in the management of venture investment and development of brands.  For a glimpse of his diverse business investments, check burchcreativecapital.com.  Mr. Burch is a shrewd entrepreneur who utilizes personal drive to build businesses, which will have a long-lasting impact on their clients. His devotion to the power of branding has seen him play a significant role in growing over fifty brands.  Read his shared views on things around his area of focus, hop over to this.

Mr. Burch’s branding success started with the formation of Eagle’s Eye apparel. This investment saw him and his brother sell sweaters for other campus students and in turn, gain high returns. The year 2004 saw Burch and his wife launch Tory Burch fashion label. After riding on the waves of success for eight years, Burch sold half of the company and established J. Christopher Capital LLC, which was renamed to Burch Creative Capital.  Additional reading on bjtonline.com.

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